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Building a strong brand is essential for any organisation. It’s how you stand out, connect with your audience, and grow your presence. This is especially important as people are now bombarded with so much information constantly. I want to share some practical strategies that work well for small businesses, charities, and healthcare organisations. These tips will help you create a clear, consistent brand voice that resonates with people and builds trust. Understanding your br

A lot of the amazing organisations that I speak to want to do more comms, but it's the bottom of the priority list when there's no dedicated comms team and staff are busy.

I studied English Language and Media because I wanted to understand how communication actually works. But some of the best lessons came from the years in between. Coaching gymnastics before breakfast, selling shoes by lunch, pulling pints till midnight, playing an elf in a grotto. Every one of those jobs taught me something about how people think, what makes them listen, and what makes them switch off.